Many new people to freelancing make the mistake of going into it blind. This means not having a pricing scheme, not having work or experience to show the client, and most importantly not knowing how to get clients in the first place.
The number one most important thing to have when starting freelancing is a portfolio, even though it wont be very large at first. This portfolio can have anything from projects you have completed in school, to side projects you do for yourself in your free time. Even if you wouldn’t deem the projects worthy of showing anyone, you should include them in your portfolio to show that you haven’t been doing nothing. They show that you are trying and actually learning. This is very important to recruiters and people who may want to hire you. They want to see what you have done even if it is very basic.
Now after you have compiled all of your work you may be wondering how do I show it to a potential client or future boss? This was always a question I had when first starting out. The answer is SitezLink. SitezLink provides you a clean and simple way to present what you have done and a simple method to share what you have done with the world. Not only can you use this tool to upload your projects, but also your resume so some of the many recruiters who visit SitezLink may find out more about you than just your portfolio.
“‘You miss 100 percent of the shots you don’t take’- Wayne Gretzky”-Michael Scott
Simply put: Your portfolio is your number one tool for getting clients or potential bosses to recognize you.
Your portfolio is an extension of yourself, but even more, it is an extension of what your potential. You are only as good as your last project. Potential employers know this, and they want their project to be better than everything you have already created. For them to see what you have to offer, you have to show what you have done. Having a nice clean presentation of all the sites you have worked on, where employers can see the skills you used and actually view not just details, but the site itself is key to getting more clients.
As part of the hiring board at a local Orange County marketing agency, I cannot stress how often a candidate for employment comes in, looks the part, talks the talk, but when asked to provide examples of their work, there is nothing to be found. Many people claim they’ve worked on school projects or made websites for people but don’t have access to the projects any longer. Using a tool such as RateMyWebsites (AKA SitezLink), you can send your potential employer or client a link to your portfolio so that they can actively see what you’ve worked on and what you are currently working on. A solid portfolio or simple list of projects is the best way for potential employers or clients to see what you are capable of and drastically increases your chances of getting hired over someone who has nothing to show.
The number one thing most hiring managers look for when hiring a new employee or freelancer is projects they have done in the past. This includes everything from personal weekend projects, to large scale web development for multimillion dollar companies. The more quality work you have to show, the more likely it is that you will be hired.